Published Date 10/18/2018
Parents of baby boomers compared the music of the ’40s to their children’s rock music and swore it wouldn’t last. But boomers say their music would endure because it had a message. Today, “senior citizen” bands like the Eagles continue to fill stadiums, proving their parents wrong.
It seems now that millennials are approaching middle age, they are realizing their childhoods were better than they may have originally surmised. According to House Beautiful’s Taylor Mead, there is now a serious nostalgia for all things ‘90s. “From reboots of classic TV shows, like Sabrina the Teenage Witch, to sequels of fan-favorite movies—ahem, Space Jam 2—people just can't get enough. And really, I don't blame them.”
How about styles? Mead cites overstock.com's survey where one in five people wish ‘90s home trends would come back in style. “This yearning for a cozy home of light wood, brass accents, and bean bag chairs is particularly strong among (not surprisingly) millennials.” So don’t be surprised if there is a strong comeback of the items that take millennials back to a more innocent time.
Think hexagonal bulletin boards, faux fur bean bag chairs, florals, butterfly chairs, and canopy beds, then throw in fur pillows and you’ll get the idea. What boomers considered new and cool is now cherished vintage to their kids’ generation apart, of course, from anything stuffy like china, crystal and linens.
According to Vicky Spratt, who writes for lifestyle website Grazia, “Nostalgia, has its roots in the Greek – nostos, means ‘to return home’ and algos, meaning ‘pain’. It is the fact that we cannot recover the past, that we cannot ‘go home’ which makes up the power of it’s appeal. Of course, added to the mix is the fact that it’s not the past as we actually experienced it but as we imagine it now, idealized and edit in memory.”
Spratt goes deeper, saying, “There’s something comforting about the past, isn’t there? Streaming old Friends episodes on your state of the art laptop/tablet/smartphone while you recover from a hangover is soothing – a modern day equivalent of leaving the embers of a fire burning gently in the background while you wind down.”
Demographics observers report that millennials are quickly becoming one of the major forces driving the home décor market as they move out of their studio apartments, procure more and more upwardly-mobile jobs, and finally gather enough capital to invest it into styling their own houses and apartments. If one thinks about it, their wish to bring something from their early youth with them is not so bizarre. Wicker, rattan, fringe and fur bring comfort levels that ground them in a simpler time.
Apartmenttherapy.com's Colleen Murphy cites millennial fixations on things like see-through wired phones, blow up chairs, beaded curtains and funky CD towers — all reminding them of what life was like before bills, mortgage payments and student loans.
As style-guru Iris Apfel is fond of saying, “If you hang around long enough, everything comes back.”
Source: TBWS
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